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Why Use Hiya Connect for Anti-Spam Number Registration?

Erica Hoelper avatar
Written by Erica Hoelper
Updated this week

What Is Hiya?

Hiya is a sophisticated analytics vendor responsible for detecting spam and applying spam warnings on calls.

Hiya also offers a free and near-instant Number Registration platform so businesses can register themselves and their connected numbers with the analytics engines - this helps prevents mislabelling of legitimate calls.

Even when following best calling practices, operators can still mislabel legitimate business calls as spam.

Registration with Hiya helps protect the reputation of your numbers and your business.

Countries and Devices where Hiya works

Devices

  • Hiya SMARTCall is now built into all Samsung Devices over S7, regardless of country

USA

  • Hiya Registration will register you with the analytics engines (Hiya, First Orion, TNS) of the standard 3 USA Carriers’ (Verizon, T-Mobile, AT&T)

  • The three main operators represent 99.3% of the market

Other Countries

Your numbers will be registered in Samsungs and with carriers that Hiya has relationships around the world:

How can Hiya registration help you?

Benefits of Hiya Number Registration:

  • Global Reach: Unlike other free registration tools which only work in the USA, Hiya's network spans over 40 countries, including the UK, US, and Canada, ensuring broad recognition of your registered numbers.

  • Self-Service Management: Hiya provides a user-friendly console where you can add, remove, and manage your phone numbers, giving you full control over your registrations.

Hiya registration ensures that your company and each affiliated number is known to the operators, which helps prevent spam labelling.

The Hiya Registration console also offers the option of subscribing to Branded Calling.

How to Register Your Numbers:

Creating your account with Hiya is free and instant.

After you create your account and upload your numbers, the full registration takes effect in under 48 hours.

1. Create a Free Hiya Account:

Visit Hiya's Number Registration page and sign up for a free account "Get Started" or "Create Free Account" and Select Hiya Connect: Number Registration

*if you don't want to create an account, you can also send a one-time registration request through Hiya help center which will register your numbers for 180 days.
However, CloudTalk recommends the full portal where registration does not expire, and you will have access to branded calling and analytics


2. Verify Your Business Information:

  • During account setup, provide the necessary business details for verification.

3. Register Your Phone Numbers:

Once your account is set up, log in to the self-service console.

  1. Navigate to the "Phone Numbers" section in the left hand menu

  2. Click the "Phone Numbers" section in the top right corner

  3. You can add numbers manually or upload a CSV with the numbers in E.164 format (e.g., +441234567890)

    Phone Numbers can be uploaded in "sets" or "jobs" which could be used to add an internal name to label numbers by their purpose or department



  4. After submission, Hiya's Vetting Services team will verify your numbers, Wait for numbers to be fully activated.

    During this process, phone numbers will have the status “Pending”. Once successfully vetted and registered, the status will change to “Registered”.



    Numbers will appear with 1 of 3 statuses

    • Registered

      Phone numbers have been reviewed and approved by Hiya’s Vetting Services team. They are registered to your business across all available networks.

    • Pending

      Phone numbers have recently been submitted for registration but have not yet been reviewed and approved.

    • Needs attention

      These phone numbers were submitted for registration but were not approved by our Vetting Services team. Further details can be found by clicking on the phone number’s status.


      Read more directly from Hiya about Number Registration here

4. Manage Your Numbers:

  • You can add or remove numbers as needed and confirm their registration status.

  • You can use Hiya's Dashboard to survey which of your numbers are in use.

  • The Number Registration dashboard display key stats about registered phone numbers.

    ** If you decide to upgrade to Hiya Branded Calling you will see a breakdown in your Branded Call and Number Registration (Anti-Spam) usage.


Follow your risk ratings and adapt calling patterns accordingly

Here is a guide to the risk ratings, summarising Hiya's help center here

  • Low risk: A spam label is very unlikely

  • Moderate risk: A spam label is possible

  • Labeled spam: A spam label is very likely

  • When you click on your number it will show a report card of which risk factors are contributing to the spam rating.

reputation_report_card.png



Risk Factors

Carriers' Flagging Logic

Recommendations

Maturity:

age and volume of the call history

Carriers see cycling and rotating numbers as a sign of "likely sales" calls or "likely spam" calls.

Carriers may score spam risk higher when a number is brand new and doesn't have a well established positive traffic history yet

When you buy a new number from CloudTalk, that number has been previously dormant with no recent call history. When you start calling on that number, it looks like a traffic spike, which can trigger the spam algorithms

  • warm numbers up with 10-20 calls per day before putting them in full production.

  • Keep your traffic as steady and predictable as possible without spikes or pattern deviations.

If the other traffic patterns are healthy, the spam flags should disappear once a healthy calling pattern is established on the number.

Connection:

answer rates and abandon rates of the calls

Carriers consider low answer rates as another strong indicator of sales and telemarketing traffic.

  • Keep your lead lists clean and relevant

  • Do not call numbers repeatedly are out of service or have poor connection rates on past campaigns.

Engagement:

how long your customer stays on the line once you are connected

Carriers consider an Average Call Duration of >45 seconds to be healthy call length.

If there is pattern of customers hanging up right away, this indicates unwanted calls.

  • Target an Average Call Duration of at least 45 seconds.

  • Limit reattempt frequency to minimum 4 hours between attempts, or 2-3 times per week

Sentiment -

how consumers react after getting calls from you

Sentiment score refers to the "crowdsourced feedback" in mobile devices after consumers receive a call from your number. If they block your number or flag the call as spam in their phone, this contributes to the sentiment score.

AT&T are particularly sensitive to this data

Let the customer know why you called them.

What should you to do after registration?

Follow Best Calling Practices:

Even after registration, it's essential to adhere to customer-friendly calling practices to maintain a positive reputation.

Registration means that calls will not be incorrectly labelled by analytics engines.


Registration in Hiya is not a catch-all shield against spam flagging. If your calls are actually fitting the pattern of spam calling, over time they may accumulate spam flags.

Read CloudTalk's Recommendations for Best Calling Practices here

Get a Call Inspection From Hiya

Once you have a few weeks of usage to review, Hiya can help you detect ways to adjust your call patterns to improve your answer rates with a free call inspection

Subscribe to HIYA Branded Calling

Enhance your call recognition and legitimacy by displaying your business name and logo on outbound calls through Hiya's Branded Call feature.

Hiya's network provides Branded Calling is most heavily in USA, Canada, UK, Germany, Australia, and S7 Samsung devices enabled with Smart-Call worldwide.

While you can purchase and upgrade to Branded Calling in the Hiya console - CloudTalk's customers can unlock lower pricing by subscribing through their Customer Success Manager or Number Support Team.

For inquiries about other countries, please contact your CSM or [email protected]

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