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Using Zoho CRM with Campaign Dialers

Set up campaigns, sync data, and export calls by integrating Zoho CRM with the campaign dialers.

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Written by Valeriia Volobrinskaia
Updated this week

Learn how to use Zoho CRM with the campaign dialers, from contact list import and audience sync to campaign setup and call data export.

User Level:

  • Admin


Integrating Zoho CRM with the CloudTalk Dialer or Power Dialer helps sales and support teams work more efficiently by streamlining workflows and automating key processes. Instead of switching between platforms or manually tracking leads, the integration centralizes essential functions in one place. Teams can easily manage campaigns, access real-time customer information, and automate routine tasks, allowing them up to focus on meaningful conversations that drive business growth.

Through this set up, you can:

  • Call leads from a Zoho CRM Contacts or Leads list

  • Automatically update Zoho CRM call results based on call dispositions

Prerequisites
To use this setup, you must have:

Importing Campaign Audience from a Zoho CRM

To set up a campaign with an audience imported from Zoho, follow these steps to connect your Zoho lists and sync contacts directly into the campaign.

  1. Go to Dialer > Campaigns, click + Add Campaign, and configure the campaign according to your requirements.

  2. In Basic Settings, for Contacts from your CRM setting, select CRM Contact List.

    1. Select a Zoho list of Contacts or Leads by searching or scrolling through available list names.

    2. The available options will reflect contact and lead lists from your Zoho CRM.

  3. If needed, go to Disposition Settings, set up disposition buttons, and map them to the appropriate Zoho Call Results.

  4. Select Create Campaign and Confirm to finalize changes.

    1. Contacts from the selected list(s) in ZOHO will automatically be added as campaign contacts.

Your campaign is ready to go! πŸš€ Learn how to start dialing using your preferred app in the Dialing Calls Through CloudTalk Dialer article.

How Zoho Lists Sync with CloudTalk Campaigns

The synchronization of contacts between Zoho and CloudTalk campaigns is automated and occurs once every 24 hours.

Once a day, CloudTalk imports contacts from the selected Zoho list into the campaign audience. During the same sync, it also reviews the current audience in CloudTalk and removes any contacts that no longer exist in the selected Zoho list.

πŸ’‘ The sync occurs every 24 hours, starting from the exact time the campaign was created. So if the campaign was set up at 10:00 AM, the next sync will happen around 10:00 AM the following day.


Disposition Mapping to Zoho Call Results

Disposition Mapping to Zoho Call Results allows you to sync call dispositions from CloudTalk campaigns directly to the Call Result field in Zoho CRM, ensuring consistent tracking of call outcomes across both platforms.

To set up disposition mapping:

  1. In CloudTalk Dialer > Campaigns, select or create a campaign.

  2. Navigate to the Disposition Settings tab.

  3. Use the Integration Mapping dropdown to match each disposition with a corresponding Zoho CRM Call Result.
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  4. Save the settings to enable automatic syncing of call outcomes.


Exporting Dialer Calls to Zoho

When calls go through a campaign, CloudTalk automatically exports the following data to Zoho CRM:

  • Mapped call dispositions linked to Zoho Call Results

  • Standard call details such as talk time, wrap-up time, associated contact, user, and deal

  • Conversation Intelligence data (if the add-on is enabled), to support data-driven follow-ups

  • Call metadata including duration, notes, and voice recording

πŸ’‘ Pro tip: With Zoho’s workflow automation tools, teams can automate lead emails, add contacts to marketing sequences, and trigger next steps in the sales cycle - all based on call outcomes. For setup help, reach out to Zoho support.


If you need any further assistance please do not hesitate to reach out to our Support team, we are always happy to help!

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